Maison Vuitton Venezia
Next door to Piazza San Marco, the Maison Louis Vuitton Venezia has opened its doors to the public. Situated in the heart of the city, the Maison will also feature a cultural space, Espace Louis Vuitton Venezia, the first in Italy and only the sixth of its type in the world, bringing together beauty, elegance and art de vivre.
Louis Vuitton & Venice: a long-standing relationship
Was Georges Vuitton inspired by the quatrefoils on the façade of the Palazzo Ducale when he designed the Monogram pattern? The question is still asked in the house. One thing is sure: Venice – the city of aesthetes and artists – has always inspired Louis Vuitton, which has maintained close links to the city and its arts since its foundation. The Veneto, the fascinating region around Venice, has been a cradle of unequalled savoir-faire in the art of leather and shoes since the 13th century, and it was these very same artisans who created Louis Vuitton’s first shoe collections. The opening of the Maison Louis Vuitton Venezia, located in what was once the cinema teatro San Marco, marks a new stage in this privileged relationship, one which encompasses architecture, savoir-faire and culture.
A Guided Tour
Once past the front doors, the visitor enters a vast lobby opening onto spaces dedicated to men’s and women’s leather goods. From bags to accessories to small leather goods, The store will showcase reinterpreted icons in mini versions, such as the Petit Noé and the Alma BB, as well as designs in Epi leather reworked in 15 new and vibrant colours. Modern nomads will find the latest ingenious luggage and bags, made from ultra-light and hardwearing materials. A curved staircase takes visitors up to the first floor and the men’s collections, a kingdom of sophisticated atmosphere of wood and warm colours. Facing the central skylights is the ready-to-wear collection designed by Kim Jones under the creative direction of Marc Jacobs. Ascending a few more steps visitors will reach the second floor, bathed in light from enormous windows that look out onto Calle San Marco; we are in a temple dedicated to women. Discover the Marc Jacobs-designed ready-to-wear collection, as well as a space entirely given over to the most beautiful Louis Vuitton shoes, straight off the catwalk. The final steps of the staircase lead up to the Bookstore, offering art books and major publications from Éditions Louis Vuitton. Sofas, a reading space and a selection of prints invite visitors to relax. Vuitton’s perfection Venetian style.
Avril 2013
By Marjolaine LOVES
